by Tony Vidler
I still have conversations with advisers about whether they should be using digital marketing. Unbelievable, right?
There are a lot of financial advisers still sitting on the fence when it comes to incorporating digital into the marketing mix, but it really is a no brainer.
The perpetual marketing challenge is to get the best bang for your bucks (and effort) and digital marketing tactics provide great profit margins per customer acquired than pretty much anything else if it is done well.
In this quick video we discuss the commercial rationale for using digital marketing…if you’ve been sitting on the fence then this will help you jump one way or the other.
…watch the video to learn more…