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Adviser to the Advisers
Speaker. Thinker. Coach.

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Tony Vidler – Business Adviser

Tony Vidler is a business adviser who focuses on helping business professionals build more profitable advice businesses.

There are many many things that can be done to build a better business, but Tony has a simple beginning point:

Do you have as many customers as you need?

A simple question…but a complex problem for many. This is key issue that Tony resolves:

“I get more customers
for my customers”

Tony Vidler is a Conference speaker, personal business mentor & sales coach, business adviser & generator of ideas for helping professionals build their advice businesses.

There are simple, effective ways to do this that any professional can master once they know how, so building effective marketing systems and tactics that you can carry on using and and which are focussed on getting you more business is a key to long term success for any practice.

Getting the initial message and value proposition defined and well articulated is often the beginning point - and the area of greatest value for most professionals who work with Tony.

It is about putting in place practical business ideas that you can actually use to grow your business – a simple objective, but one which takes skill and thought to achieve. With over 15,000 social media, e-zine and blog followers, I walk the talk. I know how to get attention and interest, & build a great brand, and am recognised as one of the Top 250 online influencers in financial business services globally.

If you want to watch for a while and see for yourself, then subscribe to the Financial Adviser Coach blog and get good tips and ideas to grow your business delivered to you each week.

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Business Adviser to the Advisers

Speaker.

Professional. Practiced. Proficient. Positioned. Personalised.
That’s what you get from every engagement with me, whether that is as a conference speaker, running workshops or delivering training sessions. Renowned for delivering high paced & information packed presentations that are fun – but with lots of practical takeouts for audiences. I don’t just talk about value. I deliver it every time.

Thinker.

I see the world differently to other professionals, and think differently. Strategic insight into how the changes in consumers, technology, marketing and delivery of professional services can result in doing business differently – and better – creates different options for professionals who are looking ahead.

Perhaps the greatest strength is the ability to help define and articulate points of difference that matter – creating value propositions that deliver meaningful positioning and messages to target markets.

Coach.

A great coach has the technical knowledge and competencies to be able to understand quickly where effort or resources  are best applied to achieve extraordinary results.  Balancing up the capability, capacity and opportunity issues of the practice, together with the resources, budgets and desire of the practitioners results in strategies that can work without creating stress.  They also have the skill and acumen to understand what your values, beliefs, strengths and weaknesses are – and how to work with them to achieve the greatest result.

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Business Adviser & Sales Training Coach

Effective or Efficient? Which do Advisers need to be?
Advice Processes & Financial Advice & Financial Planning & Practice Management
Effective or Efficient? Which do Advisers need to be?
Professional Services & Sales & Marketing for Professional Services
This is THE shift in how Professional Services marketing has changed
by Tony Vidler        This is how much professional services marketing has changed in just the last few years…the head of a national real estate firm which settles 14,000 deals a year explained the marketing process and how they achieve their results.  Here it is: Over 95% of all new customer enquiries now begin online. 100% of […]
Advice Processes & Best Practice Advice & Financial Advice & Financial Planning & Sales & Selling & Sales Tips
How To Get Buy-In From Clients To Full Advice
by Tony Vidler        Clients often want advisers to deal with just one element of financial planning…their current “burning issue” that triggered the need for advice to begin with.  Getting them to engage in full advice can be tough and they need to understand what you CAN do for them, and where your knowledge and skills […]
Quick Tips Videos & Sales & Marketing for Professional Services
New Ways To Lift The Game With Customers
by Tony Vidler        Have you thought about rolling the dice and asking your customers what they would like you to provide? In professional services we are often reasonable at surveying our customers for satisfaction and service levels, and asking generic questions about how we can improve in those areas.  More often than not though […]
Advice Processes & Best Practice Advice & Compliance & Financial Advice & Financial Planning
How do you know your financial advice is suitable?
by Tony Vidler        Knowing that your financial advice is suitable for a client is something that every professional adviser is willing to attest to, but proving it when challenged can be incredibly dificult. Advisers are increasingly being challenged and therefore seeking assurance that their practices are robust and will withstand such scrutiny.  Whether that scrutiny […]
Marketing Ideas & Quick Tips Videos & Sales & Marketing for Professional Services
It’s a No Brainer: You should already be using Digital Marketing
by Tony Vidler        I still have conversations with advisers about whether they should be using digital marketing. Unbelievable, right? There are a lot of financial advisers still sitting on the fence when it comes to incorporating digital into the marketing mix, but it really is a no brainer. The perpetual marketing challenge is to […]