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Words Matter…they can change the choices that prospects make!
by Tony Vidler        The words that financial advisers choose to use matter more than ever before if we want people to follow our advice given that professional advice is inevitably presented in written form at some point, resulting in clients going over the words multiple times and potentially interpreting them in different ways. A lot […]
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Your Constant Output Problem Is Usually Really An Input Problem
by Tony Vidler        We like constant output…constant revenue coming in the door is the output we seek right?  Too often financial advice businesses struggle to achieve constant output though…it gets a bit “peak and trough”. Well…when we have a repeated problem – like inconsistent results – we need a process. Why? Processes produce predictable […]
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Is it just a bad day or is it a bad job?
by Tony Vidler        How can you tell if you are just having a bad day on the job, or whether it is time to move on from the job completely? There’s no escaping the fact that even in great jobs that we love, there are days where things just don’t go the way you […]
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What Value A Practice?
by Tony Vidler        Given some of the trends in financial services there must be serious questions about how to accurately value a practice of a financial adviser.   The short answer to what is an accurate value of any practice will of course always be “whatever a buyer is willing to pay, and which you […]
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The 10 Things To Get Right For COI’s To Start (and Keep) Referring
by Tony Vidler        A great Centre-of-Influence keeps referring…they are not really COI’s unless they keep referring.  That relatively reliable constant stream of introduction to target market prospects can build an advisory business better than any other form of marketing – especially if you have a few of them.  So identifying a potentially great Centre-Of-Influence […]
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What Financial Advisers Could Be Better At…”Being There”
by Tony Vidler        There is something that financial advisers are proving to be not good at doing: That is “Being There”. In this country Statistics NZ compile data from the census every few years and there is a standout statistic that should have financial advisers getting much busier: 7 out of 10 adult consumers […]
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Advisers Could Get Better ROI On Their Business
by Tony Vidler        It is a little ironic that many professionals in the business of advising people how to get better ROI do not do what they should to get a better return on one of their own biggest investments – their business. Many advisers think a successful personal retirement is simply a matter of […]
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Using The Pareto Principle To Actually Improve Service And Profit
by Tony Vidler        Everyone has heard of the Pareto Principle by now, but are you actually using it to improve  profit…or improve service….or should we saying it actually “improves service which improves profit”? It is the latter. Undoubtedly. Improving service leads to greater retention, or longer duration of client engagement & revenue.  Improving service […]
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The trick to maintaining consistent production
by Tony Vidler        Maintaining consistent production of new revenue isn’t quite a formula – it’s a process thankfully.  The process for continual positive performance is actually relatively straightforward and anybody can understand it and anybody can use it easily, unlike formula’s…. Even in challenging times where there is significant volatility and uncertainty, business continues to […]
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Build Capacity With Virtual Assistance
Tony Vidler Increasing professional service capacity is a challenge…do you wait until the decrease in service levels is costing you business? Or do you spend money you haven’t made yet to provide service which is not required by the extra clients you don’t have yet? As a financial planner, what extra roles do you assume […]
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