Financial Advice

When – and how – To Discount Your Fees

October 6, 2026

As a general rule I don’t recommend that a professional discount fees as it tends to undermine their entire value proposition whilst also creating a mindset for the client that the adviser is a price-taker…

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How Much You Know Is Not That Important

September 29, 2026

Professional financial advisers know way too much to be used in any given client meeting or engagement. Yet too many think that how much you know is what matters. One of the great skills of…

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do-you-know-your-customer

Re-think what you THINK you know about clients

July 24, 2026

Is it time for financial advisers to re-think what they think they know about clients? People won’t pay for advice, right? Insurance is sold, it isn’t bought, right? People don’t value advice, right? Really? I…

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Client Contact Frequency: How much is enough?

May 8, 2026

The question of whether client contact frequency makes a discernible difference to the strength of the adviser-client relationship, or enhances the perceived value of the adviser to the client, is one which is still debated…

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How to introduce a “Guarantee” into your fees

April 28, 2026

It has been proven repeatedly that providing a guarantee in your fees for prospective clients certainly helps them decide to engage – and it is not a difficult thing to do, even though “guarantee” is…

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invest-in-people

Investing Time In Your People Gives Great Returns

March 24, 2026

Professional advisers have never been under more time pressure than they are today, and of all the things they could be investing time in the one which is easiest to defer is investing time in…

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fixed-fee-advice

Scope Creep: The Number 1 Problem In Fixed Fee Advice

March 6, 2026

“Scope Creep” is the killer for the Holy Grail of professional services business models: fixed fee advice. That ideal model which so many aspire to is having clients who agree to ongoing fixed fees, and…

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