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The Power Of A Vision: Because your future has to start somewhere.
by Tony Vidler        Vision is the thing that initially drives all progress.  Somebody’s view of how something can be…will be….is the catalyst for achievement of great change. Who will ever forget the power of articulating one mans vision: “I have a dream….”? His vision of how the world could be.     Should be.   […]
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Eliminate tyre kickers, and value your expertise properly
by Tony Vidler        Being properly valued for your expertise and eliminating the time-wasting tyre-kickers is an ongoing problem for many financial advisers.  That is even more true for those making the transition from purely commission-based remuneration to generating fee-paying work where they are charging for that time or expertise. Managing the remuneration transition whilst also […]
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The Biggest Mistake In Financial Adviser Digital Marketing
by Tony Vidler        I found this cartoon ages ago and I love it because it so accurately describes what I think is the biggest mistake in financial adviser digital marketing and I just keep seeing it happen over and over. Enormous effort and resource is put into creating wonderful websites, facebook pages and blogs…..then……nothing!  […]
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If you still need more clients then you probably need different skills
by Tony Vidler        Financial advisers who need more clients need to be better marketers than salespeople in todays environment.  For most that means they probably need new, or more, skills.  Not more technical skills; more commercial skills.   While financial advisers have been figuring out how to get ever-more-compliant and deliver yet-more-paper over the […]
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Why Advisers Need To Invest In Their Businesses. Now.
by Tony Vidler        Financial advisers really need to invest more into their practices. Now.  More money, more thinking, more strategy….more leverage.  Even those who have been investing probably need to invest more. For decades financial advisers have been able to to operate “lifestyle” businesses.  It has enabled them to largely choose when they will […]
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How to balance client time with practice development
by Tony Vidler        An ongoing challenge for advice firms is balancing client time with all the practice development work necessary to have a better business.  There are after all only so many hours in a day, but then there are deadlines for when new standards and rules have to be met if one is to […]
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Professional Practice Evolution: What Separates Modern Professionals From The Past?
by Tony Vidler        There are lessons to be learned from the evolution of the modern professional practice for those who are not quite there yet. When you compare the two – the modern professional financial advisory practice, and the historic product-focussed financial services brokerage business – it seems there are 5 distinct points of difference […]
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What Is The Plan To Thrive Amidst All The Change?
by Tony Vidler        Is there a cunning plan for your practice to thrive amidst the changes coming at the financial advice sector from all directions? What is the plan then? What is the strategy? Those 2 questions might look like the same question, but they are not quite.  The cunning idea, or the strategy, is […]
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How much client contact is too much contact?
by Tony Vidler        Getting the frequency of newsletters or regular client communications right is a real challenge.  How much is too much, and runs the risk of you being a nuisance?  How much is too little, and runs the risk of you being forgotten? The right answer is “it depends”. It depends on your audience, […]
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The 3 Keys To Attracting Your Successors – and attract the talent
by Tony Vidler        It is one thing to atract talent to your firm, it is quite another to attract successors with the right talent though.  Many financial advisory firms see the need to create leverage and handle their own succession issues through recruiting new advisory talent but struggle to do it successfully.   The main […]
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