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10 Mistakes That Advice Businesses Keep Making
by Tony Vidler So many advisory firms do not realise their potential, and the top mistakes which hold them back are more often than not nothing to with their ability to be great advisers. They tend to fall into the category of being basic commercial mistakes. So the main mistakes that advice businesses […]
by Tony Vidler For any professional services business to realise it’s full potential the owner must take a strategic approach to the development of the practice. In doing so there are 3 general areas of the firm which drive growth and value of the business, and each of those has some sub-sections. The […]
by Tony Vidler A quick Google search on Time Management books threw up 714,000,000 results…so there is no shortage of information out there for busy professionals looking to organise their work, and themselves, better. No matter how many books you read or conference presenters you listen to, the struggle remains the same….too much […]
by Tony Vidler Here are the Top 10 things that separate the top advisers from the rest: 1. Have a vision of success The process of building a great, sustainable practice starts with having a clear vision of what you, as the founder and leader of your practice, want it to look and feel […]
Building the Business: Lessons from Championship Teams
by Tony Vidler Great teams leave as little as possible to chance. There is a lot to like about successful sports teams, especially the way they continue to challenge themselves year after year to perfect their craft and tips the odds of success in their favour. There is also a lot that we in business […]
Your brilliance doesn't matter much, but who you know does.
by Tony Vidler There’s too much emphasis now placed upon “what you know“. I know…I know…heresy! I shall probably be crucified after a public flogging for saying it out loud…. But here’s a radical thought: most professional advisers today actually know enough. So enough already with the emphasis upon “knowing more and more” technical stuff. […]
Get more clients than you could imagine, with a simple system from the worlds greatest ever salesman
by Tony Vidler According to the Guiness Book Of World Records the greatest salesman in the world was Joe Girard. Joe sold cars…an incredible 13,001 cars sold in his career. One at a time…working “retail” with high priced items. And selling the same things, at the same price, as a heck of a […]
HOW are you planning to differentiate and stand out?
by Tony Vidler I remembering reading way back in one of the academic tomes on marketing that there were 5 attributes to any commercial transaction: 1. Price 2. Product 3. Access 4. Service 5. Experience Very few businesses can build a reputation, or successfully execute a marketing strategy which achieves dominance, in more than one […]
Would you rather train as a sprinter, or as a decathlete?
by Tony Vidler Generalist or specialist? This is an ongoing dilemma for many professionals – and there is a widely held belief that the specialist is harder to do. But is it really? Let’s look outside the world of professional services and into the highly competitive, no-room-for-mistakes, world of the Olympic athlete and consider what […]
Here is how to explain, and show, your value to a client in 10 seconds
by Tony Vidler I am a massive fan of drawing little diagrams to explain technical ideas, but they are also a fabulous way of articulating the more nebulous concepts that people struggle to grasp. One of my favourites is a very simple picture that anyone can scribble on a cocktail napkin in 10 seconds, which […]