A surefire way to get a Prospect to choose You!
Quick Tips Videos & Sales & Marketing for Professional Services & Sales Tips

A surefire way to get a Prospect to choose You!

June 11, 2014

by Tony Vidler

When we are meeting prospective clients – those who have not yet decided to engage us – we are still competing for their business.

There might not actually be another adviser in the competition, but there are all the other choices that we are competing with….do it themselves….find another adviser….do nothing….so what is the surefire way to shut down those other competitive choices and get the prospect to choose you?

“Fix a problem straight away.”

That immediately moves you into the realm of exceeding their expectations and creates a little “wow”.

In this quick video we discuss how to create that little “WOW” that makes the prospect choose you over the competition…

watch the video to learn more…

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Comments (5)

  • What would be an example of this for a financial planner conducting a first meeting Tony?

  • Doing a snappy future value calculation to let them know what existing investments are likely to be worth at retirement! Anyone with a financial calculatir can do that inside 2 minutes, yet it is a burning wuestion for most clients. Or show them how theay can pay a mortgage off faster…,

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