financial advice

Why have a WHY video, and what should it cover?

November 4, 2025

There sure a variety of opinions on how a “WHY” video should be constructed, and what you should cover in it. For me, most of the stuff you read and hear about how they should…

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clients-you-don't-want

Some customers you just don’t want

October 31, 2025

Some customers you just don't want, because not all customers are good customers for you. Even some of those who look like they are commercially viable customers you just don't want

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Client Functions: An Ideal Way To Engage Prospects AND Also Make Top Clients Happy

October 28, 2025

An incredibly effective method of marketing for professionals is running client events, however the challenge is getting a decent return on the investment of time and money. Big events where dozens of clients can be…

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Words Matter…they can change the choices that prospects make!

September 30, 2025

The words that financial advisers choose to use matter more than ever before if we want people to follow our advice given that professional advice is inevitably presented in written form at some point, resulting…

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The first sale you have to make…

September 26, 2025

There is a first sale that advisers have to make, before they make the sale they want to make. The first sale that has to be made is YOU. Advisers often tell me they are…

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goldmine-in-practice

How Big Is The Goldmine WITHIN An Advisers’ Practice?

September 19, 2025

Just how much opportunity is sitting inside the typical adviser practice? How much new business is waiting inside that existing database? It’s a goldmine. A report from a few years ago highlighted the point that…

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Your Constant Output Problem Is Usually Really An Input Problem

September 16, 2025

We like constant output…constant revenue coming in the door is the output we seek right? Too often financial advice businesses struggle to achieve constant output though…it gets a bit “peak and trough”. Well…when we have…

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Is it just a bad day or is it a bad job?

September 12, 2025

How can you tell if you are just having a bad day on the job, or whether it is time to move on from the job completely? There’s no escaping the fact that even in…

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