social media ROI

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using social media for business
What I’ve learned while using social media for business
by Tony Vidler        I’ve been using social media for business to market myself and my services for quite a while now, and it has totally helped. No doubt about it. Social media has been good for marketing my business and building a profile way beyond what I anticipated.  The thing that many professionals simply […]
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How A Few Advisers Get Great Social Media ROI
by Tony Vidler         Why do some advisers seem to do so well and get such great social media ROI while others find it fruitless?  There are financial advisers literally building businesses on the back of social media – it is that powerful for them.  Yet there are hordes of advisers who would suggest that social […]
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social-media-ROI
Forget the ROI of Social Media…
by Tony Vidler        While I am a fan of “measuring to manage well”, some things just can’t be measured accurately.  That’s why I believe we should forget what the ROI of social media is, in the conventional sense.   Here’s the metric that matters most when it comes to using social media for marketing: […]
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