prospect conversation

Let Your Prospects Try-Before-They-Buy

February 15, 2023

“try before you buy” is a great way of removing risk for a consumer from a big purchasing decision, isn’t it? We can learn from the retail sector here because they figured this out years…

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How To Fix A Prospecting Problem

November 14, 2022

The “prospecting problem” is the most frequently requested area for help from financial advisers…it is the perennial problem. There just never seems to be quite enough of them to meet the new client acquisition needs…

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new-clients

Getting A New Client Begins With 1 Thing….

May 2, 2022

When I ask advisers what is the number 1 thing in getting a new client I nearly always get an answer linked to marketing…the new client needs to be found via one method or another.…

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marketing-position

The Formula For Positioning Yourself For Ideal Clients

November 24, 2021

“Poor positioning of yourself and what you can achieve for your ideal clients is the number 1 reason for ideal business opportunities not coming to you….” Many professionals experience the frustration of good clients doing…

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best-prospecting-question-ever

The BEST Prospecting Question Ever

December 18, 2017

One of the areas which you would think would dominate our prospecting activities is one where many professionals struggle: getting friends and associates onboard as clients. A fantastic adviser that I knew well and who…

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