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More than 1 in 3 Consumers WANT to hear from you!
by Tony Vidler The opportunity to grow your professional services firm by gaining new clients looks excellent! Research out of Australia confirms what many have understood intuitively for some time: a LARGE part of the marketplace WANTS advice from trustworthy professionals. Some 49% of the consumers in Australian market would welcome an opportunity to obtain financial […]
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4 Keys To Getting Great ROI From Social Media
by Tony Vidler Why do some professional service firms seem to do so well with social media and market engagement, while others find it laborious? The simple answer appears to be that those who succeed in this area adopt a “customer care” approach, and support that attitude with active monitoring and analytics of their chosen […]
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8 Reasons Advisers Should Be Blogging
by Tony Vidler        Blogging is one of the best business development tools for professionals wanting to establish expertise and authority publicly.   The statistics tell us that it matters to the people who we want as customers, even if you personally don’t feel there is much merit in blogging.  For instance:   Companies in […]
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