Big Ticks: The Best Stories For Professionals This Week
Tony's BIG ticks

Big Ticks: The Best Stories For Professionals This Week

October 8, 2016
by Tony Vidler  CFP logo   CLU logo  ChFC logo 

Information, ideas, tips…the articles for professional advisers which I spotted this week that generate fresh thinking or a deeper understanding of issues are provided here as a quick readers digest for professionals who are looking ahead.

These are the highlights from the week that you should stop and read, as they are the best I’ve seen recently.

There is so much good information for professional services made available each week, much of which I share, that it is very easy to forget to pause and reflect.  Each week I select the best handful and give them Tony’s BIG Ticks as being the ones that made me pause and reflect, or think further.  They are sometimes thought-provoking, perhaps insightful, maybe a great sales or marketing idea or sometimes just incredibly topical.

Professional picks have been:
Don’t waste your time on networking events
By @HarvardBiz

Derek Coburn (author of “Networking is not working”) makes a case for not attending traditional networking events, but hosting your own instead…


How to fill your Adviser Blog with great financial content
By @TactiBrand

If you are struggling to come up with ideas for things to write about there are a heap of great tips and pointers in here.


How the Robo Versus Human Adviser Dynamic Has Shifted 
By @JoeAnthony

Some predictions on how Robo’s would impact haven’t played out as expected, but they are here to stay – and some things will change…


How to use the power of Email and Social Media
By @BettinaSpecht

“Email and social are fundamentally different channels—and they have with very different strengths and weaknesses.”


A Radical Idea For Gifting (to clients)
By @CEGAdvisorCoach

One of the most innovative ways to stand out in a crowded marketplace is tapping into the principle of “reciprocity” by using a strategy called “radical generosity”…

Share them around please…they are too good to keep to yourself!  
P.S.  My best this week?  I think it was
 What is NOT a Value Proposition…and what is!
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