by Tony Vidler. I have no idea what the actual statistics would be, but I am willing to wager that the success rate of popping the question “will you marry me?” onto a prospective partner who you have not yet dated is probably pretty low.
To make your marketing more effective – to get better results for your business – stop asking the marriage question. It’s not about the big moment and the big “sale”. Build systems and processes to engage people in a way they feel comfortable with, and share information and insights, and help them help themselves…..and they will want to take it further!
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