The most powerful word in marketing!
Quick Tips Videos & Sales & Marketing for Professional Services

The most powerful word in marketing!

January 15, 2014

by Tony Vidler

What is the most powerful word in marketing?

Guarantee

How can we tap into the power of providing a guarantee in professional services?

We can use it by understanding the fears of prospective customers and then addressing them in advance.

In this quick tips video we discuss how professional services can tap into the most powerful word in marketing, and use it as a way of helping customers to choose you!

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