professional service

important or urgent

Priorities: Which urgent AND important person comes first?

October 17, 2025

The classic urgent AND important dilemma: your best client is on the phone talking to you. An incoming call from your top Centre-of-Influence comes in while talking to your best client. Do you “end and…

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customer service pays for financial advisors

Professional Service: There’s extra money in going the extra mile with your service

December 17, 2024

Often advisers forget how valuable the service bit is in their “professional service” business. Everyone has heard some story about how a business did well from going the extra mile for a customer…but rarely do…

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The “services” bit in your service business just might be the best ROI

November 21, 2023

The standout burning issue for most professional services firms remains attracting and developing new business, and advisers have a lot of distractions. The thing that is often compromised is existing client service as advisers deal…

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Full Transparency? It pays to keep some secrets from clients

November 9, 2022

In this age of full transparency for professional services there is a tendency for advisers to tell clients everything…but there are just some things you shouldn’t tell them in advance. If you want to give…

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Be Valuable By Simply Making Clients Lives Easier

August 26, 2022

There are many ways to be valuable to clients, and a frequently overlooked aspect of value is simply maing clients lives easier for them. A massive opportunity exists for advisers to remove complexity from their…

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second opinion service from financial advisors

Marketing your Professional Opinion

August 19, 2022

One of the best marketing ideas I have come across is the “Second Opinion” service, because it positions you as a professional, and as an “adviser” rather than a product centric financial services person. The…

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Be like the Private Banker in order to become invaluable

March 28, 2022

To become invaluable, emulate “the Private Bankers” when it comes to combatting the multiple pressure points of rising consumer expectations, technology-driven and cost-focussed solutions, and the trend for “self management” in all things by clients.…

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digital-marketing

Taking Charge Of Our Digital Moments Of Truth

February 25, 2022

So much is done via digital engagement today by our clients and prospects that there literally hundreds of “digital moments of truth” for our practice on a daily basis. A “moment of truth” is that…

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