business development

coaching-change

Are Your Clients Or Staff Coachable?

July 16, 2021

Here is a question we should ask when contemplating taking on new clients: “I can coach, but are You Coachable?” It’s a tough question perhaps. It is certainly a confronting question at the very least.…

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business owner to business owner

Peer-To-Peer Marketing: it’s just one Business Owner to another

April 23, 2021

Research keeps telling us that peer-to-peer marketing, or old fashioned word-of-mouth advertising and recommendations, is still the most effective form of marketing there is. Virtually no discriminating consumer today trusts advertising – and virtually all…

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creating a company culture

How to create the Advisory Firm culture that you WANT

March 26, 2021

New regulatory expectations for financial advisers include defining and articulating their culture. How does the advisory firm’ culture get defined requires some deep thinking, but then so too does the matter of ensuring that the…

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Engagement Marketing is not asking “Will you marry me?”

January 25, 2021

Many financial advisers have not yet grasped the fundamental of engagement marketing, and that is don’t race to ask someone if they want to buy something. Seems a simple enough concept doesn’t it? It is…

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Building A Business: Lessons from Championship Teams

October 16, 2020

Building a great advice business means building systems and capacity and people which leave as little as possible to chance. It is about building a dependable service and advice delivery system that continually generates sufficient…

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Marketing places where Advisers just HAVE to be

August 31, 2020

Even if Financial Advisers don’t feel the need to do marketing I would suggest that there are still some marketing places to be for advisers who feel they have enough clients. Even when prospecting for…

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That Tech Competitor Threat Is Really An Opportunity For Some Advisers

July 13, 2020

The robo-advice “threat” is an opportunity for entrepreneurial advisers…as is every other direct-to-consumer offering driven by fintechs. The more I think about it the more certain I am that some advisory firms will prosper from…

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Staying The Course: The Importance Of Purpose

May 11, 2020

Everyone is busy being busy, but what is the point of it all? What is the purpose that drives all the business building activity? Businesses that experience superb growth typically have an owner, or owners,…

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