How to get going with video marketing!
Quick Tips Videos & Sales & Marketing for Professional Services & Sales Tips

How to get going with video marketing!

March 21, 2014

by Tony Vidler

how to use video in marketingBy now most people in business have recognised that video has already become a force in marketing.  Most professional service firms are still grappling with how to use it for their business though.

Youtube is the second most popular search engine in the world now apparently, and to get a grasp of just how far video has penetrated into consumers everyday use consider the following:

  • More than 1 billion unique users visit YouTube each month
  • Over 6 billion hours of video are watched each month on YouTube—that’s almost an hour for every person on Earth
  • 100 hours of video are uploaded to YouTube every minute
  • 80% of YouTube traffic comes from outside the US
  • YouTube is localized in 61 countries and across 61 languages

There is no doubting the power and the reach of video…and no doubting the potential impact from using it in your own marketing.  In this video we do something a little bit different: interview a video producer to get his thoughts on the 5 things that professionals need to consider in using video as part of their marketing mix to help get them started.

If you haven’t been using using video to any significant degree for your business then it is well worth checking out a professionals thoughts on what to think about, and where to start.


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