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The 10 Things That Successful Advisers Just Do Better
by Tony Vidler        The most successful advisers just do better at some things than the average advisers…they are not necessarily better advisers. They just do some things better, and that makes them more successful.  Most of those things they do better are not actually about being a better adviser, they are about being better […]
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The Maximum Value Zone Of Service For Advisers
by Tony Vidler        For many professional services firms delivering value from actively lifting service levels is a means of differentiation, while also creating maximum value for the practice.  Improving profitability through service differentiation is good for the practice of course, however it is not a sustainable differentiator in itself which then threatens future profitability. […]
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Who are your most valuable clients?
by Tony Vidler        It may seem an obvious question however understanding who the most valuable clients are to a firm is not always as simple as it seems.  There is often an innate understanding of who they are however it is often not underpinned by any analysis or hard data. Even when it is […]
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Segmentation: Why not have everyone as “A” Clients?
by Tony Vidler        Segmentation of clients in your database is sensible, and some sort of labelling to differentiate them is necessary. The idea behind segmenting clients into different categories is  to introduce efficiency into a practice while recognising that not all clients are of equal commercial value to the firm.  It is also a way […]
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The 3 Main Considerations In Practice Development
by Tony Vidler        When it comes to practice development the owner must consider 3 general areas which drive the growth and value of the business, and each of those has some sub-sections. The 3 areas to consider are: Creating the physical Capacity to ‘grow’ volume Developing Capabilities of the professionals within the firm Creating and […]
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New Adviser Hires: getting the relationship right
by Tony Vidler        One of the most common options for leveraging your professional practice is more adviser hires, however getting more advisers is itself is often a path to frustration and disappointment for business owners because it simply has not been thought through. Everyone begins with great intent: the owner really does want new […]
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2 things to look for when hiring a Virtual Assistant
by Tony Vidler        As cost pressures mount and margins decrease for many professional service firms they are increasingly looking to hire “virtual” staff.  That is, staff who are not necessarily permanently on the payroll, and definitely not permanently on the premises needing “housing”. India and the Philippines are probably leading the charge in providing […]
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10 Reasons why an Advisory Practice just stays “practicing”
by Tony Vidler        Why is an Advisory Practice called a “Practice”? I think it is because more often than not the business is mostly practicing to be a business.  When a “practice” has actually made it then everyone calls it “a firm”. THE common denominator in a Practice appears to be that the Principle, […]
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Not all clients are equal…well, not equal value anyway
by Tony Vidler        Let’s talk about one of those elephant in the room things: not all clients are equal for a professional service firm. As human beings they might all be equal, but as clients they are not. Each client relationship has a commercial value….and a commercial cost.  Each therefore has varying profitability, and […]
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How to create a MORE effective client report
by Tony Vidler        The typical financial planning report or statement of advice produced for clients is ineffective.  An effective report gets the key points across as quickly and as simply as possible, so that the reader understands them, and is then able to make decisions relatively quickly and easily.  It will engage, motivate and rapidly […]
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